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Larami Toys "As Seen on TV" By Euphrates
From the very begining, toys made by the Larami Corp. were doomed to convenience stores and
grocery store impulse isles. Rack toys. These were the toys that you always found for .39 to .99 cents
on a single, lonely peg, somewhere in the middle of the detergent section. Just for some
perspective, most of the quality toys by Mattel and Hasbro were $2.99 to $4.99.
There were two methods for obtaining these toys. Method number one: You could wail at the top of your lungs while spinning in a circle on the floor, until Mother tossed the jewel disdainfully into the cart just to shut you up. Method number two: Deftly slide the item between the Quisp and the toilet paper, while Mom is temporarily occupied by your sister, who is trying to open an unpaid-for Snickers bar, and hope that it makes it though the check-out undetected.
Let's be honest, the Larami Corp. makes crap. Generally, crap (and usually the same crap over and over - binoculars, ID sets, wallets, stamps, darts) based on movies and TV programs. They made toys that you would play with for about 3 minutes before it would become toybox fluff, or get dropped down the heat vent behind the cou3ch. The thing that beguiled us was, and always will be, the packaging. The card graphics were fun, colorful and hissed "Buy me. We will be friends for ever so long!" Do you remember any of these?
101 Dalmatians Pinball Game A-Team Puffy Stickers Alien Monster Glow Putty Amazing Chan Spy Glass Army Counter Attack Unit Banana Splits Kut-Up Kit Banana Splits Musical Set Barbie - Western Barbie Coin Purse Batman Skates Battleship Erasers Battlestar Galactica Cylon Sunglasses Battlestar Galactica Direction Finder Battlestar Galactica ID Set Battlestar Galactica L.E.M. Lander Battlestar Galactica Space Glider Battlestar Galactica Space Wallet Billy & Ruth Indianapolis 500 Auto Race Game Blue Knight Two-Way Radio Brady Bunch Fishin' Fun Brady Bunch Hand Tamborine Brady Bunch Hex-A-Game Brady Bunch Pick 'n Play Game Brady Bunch Ping Pong Bugs Bunny Color TV Movies Bullwinkle Hum-A-Tune Bullwinkle Learn to Tell Time Clock and Bank Bullwinkle Pool Table Bullwinkle Rubber Stamp Set Brady Bunch Outdoor Fun Set Captain America Cosmic Ray Light Gun Captain America Dart Gun Cat's Eye Glass Marbles and Shooters CHiPs Police Firing Range Target Set Deputy Dawg Throw Dart Game Dick Dastardly Blow-A-Dart Gun Dick Dastardly Detective Set Dick Tracy Copter Set Dick Tracy Crisis Control Set Dick Tracy Crime Reporter Set Dick Tracy Water Gun Donald Duck Binoculars Dragon's Lair Crawling Creatures Dragon's Lair See N' Shoot Binoculars Dragon's Lair Sling Darts Dragon's Lair Watch Set Flash Gordon Rocket Rings Frankenstein Monster Glow Putty Gumby Play Money International Secret Spy Dart Gun Jamie Wigs (fits Barbie) Jossie and the Pussy Cats Pendants Kaptain Kool & the Kongs Harmoni-Corn Harmonica Knight Rider Puffy Stickers Knight Rider Stamp Set Knight Rider Watch Land of the Lost Cosmic Signal Land of the Lost Moon Spinners Land of the Lost Safari Shooter Little Lulu Cleaning Set Little Lulu Farm Set Little Lulu Goes to a Party Lone Ranger and Tonto Pinball Game Mac 10 Cap Gun Mac 11 Cap Gun Man from UNCLE Napoleon Solo Gun - very popular Marbles Mighty Mouse Jax Mighty Mouse Pinball Game Monster Target Set - very popular Noah's Ark Noid Tamborine - Dominos premium Penelope Pitstop 3-in-1 Magic Mirror & Locket Penelope Pitstop Beaded Purse with Metal Chain Penelope Pitstop Friction Car Penelope Pitstop Flower Power Set Pepsi Water Shooter Peter Pan Pinball Game Phantom Jungle Play Set Planet of The Apes Ape Phones Planet of The Apes Poppin' Shot Gun Planet of The Apes Chimp Scope Planet of the Apes Gorilla Glasses Planet of the Apes Monkey Missles Planet of The Apes Monkey Shines Flashlight Planet of The Apes Pinball Game Planet of The Apes Popin' Shot Gun Planet of The Apes Sonic Zoom Frisbees Planet of The Apes Space Scope (Green and Red) Popeye Barber Shop Set Popeye Camp Out Kit Popeye Construction Trucks Popeye Kazoo and Harmonica Popeye Magic Tricks Popeye Magnets Popeye Pirate Dart Gun Popeye's Puzzles Popeye Service Station Popeye Shore Patrol Set Popeye Submarine Raggedy Ann and Andy Watercolor Set Richie Rich Old Timer Car Rocky and Bullwinkle Activity Set Rocky and Bullwinkle Play Money Rocky and Bullwinkle Tool Kit Scooby Doo Scary Jumpers Sheriff Double Holster Smurf Lite Writer Light Up Pen Space: 1999 Alpha Flicks Space: 1999 Moonbase Medic Kit Space Sherrif Water Gun Spider-Man Dart Set Star Trek Binoculars Star Trek ID Set Star Trek Putty Star Wars Naboo Pistol Air Pressure Super Soaker Star Wars Battle Droid Rifle Power Soaker Blaster Star Wars Battle Droid Rifle Micro Light & Sound Gun Super Soaker The Martian Chronicles Figures Tom and Jerry Friction Mouse Tom and Jerry Tool Kit Tools - Diecast Metal Drill Tools - Diecast Metal Saw and Clamp Tools - Diecast Metal Vice Underdog Ring Toss Underdog TV Viewer UZI Motorized Water Pistol Wonder Woman Roller Skates Woody Woodpecker Bubble Machine Woody Woodpecker Doctor Set Wrestling Timekeeper Set Yosemite Sam Clicker Gun and Holster
Other Impulse Isle Kings AMSCO Fleetwood Toys Good Toys Imperial Toy Company JusToys Ja-Ru Justoys My-Toy NASTA Superior The Toy House Wham-o
Despite the quality of these toys, they are truly pop-culture icons. The great thing for collectors is that most of the '70s sets are quite easy to find carded today, and they are still proportionately priced to the quality toys from the same era.